GO CREATE is the name of the campaign for Superga's spring/summer 2012 campaign staring Alexa Chung. Alexa got together with Guy Aroch in Miami to create these images celebrating the 100th birthday of the Italian brand.
Ms Chung has been chosen as the label's face due to her effortless style and personality. Speaking about Superga's centennial celebrations Chung said that, "I'm a fan of Superga because like anything I love how they're classic, practical and elegant. Happy 100th birthday goys - I hope I'm that cool when I'm 100!"
The Style Market is Loving Alexa in Superga!
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